这天晚上，星辰科技的高管们，在罗佳办公室里喝了些啤酒，也说了很多掏心窝子的话。
That night, the executives of Xingchen Technology drank some beer in Luo Jia’s office and said a lot of heartfelt words.
和软件部门不同，软件部门搞操作系统，目标很明确，就是要把谷歌的安卓打掉。
Different from the software department, the software department is engaged in operating systems with a clear goal, which is to destroy Google’s Android.
而硬件部搞电池和电控，面临的却是一个乱摊子。
The hardware department is engaged in batteries and electronic controls, but what it faces is a mess.
洪涛好奇问道：“罗总，电动汽车好是好，但咱们的动作是不是也太小了点？比亚迪加长城，再加上吉利，一共才多点产能？”
Hong Tao asked curiously: “Boss Luo, electric cars are great, but aren’t our actions too small? BYD plus the Great Wall, plus Geely, will there be more production capacity in total?”
罗佳想了想，“吉利排名国内第五，加上沃尔沃亚太的产能，大概一百五十万辆，长城排名国内第八，总产能一百万辆左右。”
Luo Jia thought for a while, “Geely ranks fifth in China, and Volvo Asia Pacific’s production capacity is about 1.5 million vehicles. Great Wall ranks eighth in China, with a total production capacity of about 1 million vehicles.”
“至于比亚迪就比较小了，国内排名第十九，总产量不足五十万，我们之所以拉比亚迪入局，主要是因为他们拥有巨大的电池产能，既能造电池也能造车，属于国内很特殊的存在。”
“As for BYD, it is relatively small, ranking 19th in China, with a total output of less than 500,000. The reason why we entered the game is that they have a huge battery production capacity, which can make both batteries and cars. It belongs to a very special existence in China.”
罗佳说完站起身，从办公桌上拿出几张打印纸，递给在座的人。
After speaking, Luo Jia stood up, took out a few sheets of printing paper from the desk, and handed them to the people present.
“你们自己看吧，我国竟然有接近一百家汽车企业，市场真的太乱了，我给你们报几个数字你们就会明白，局面到底有多么复杂。”
“Look for yourselves, there are nearly 100 auto companies in our country. The market is really chaotic. I will give you a few figures and you will understand how complicated the situation is.”
“目前国内排名第一的是上汽大众，卖了两百多万辆大众牌汽车，而排名第八十四的电咖汽车，只卖了一百零九辆，排名八十二的福汽新龙马，卖了两千九百七十二辆，排名七十七的长安标志雪铁龙，卖了五千八百四十七辆。”
“At present, SAIC Volkswagen ranks first in China, selling more than 2 million Volkswagen cars, while the 84th-ranked Dianca car only sold 109 units, and the 82nd-ranked Fuqi Xinlongma sold 2,972 units, and Changan Peugeot Citroen, which ranked 77th, sold 5,847 units.”
听完罗佳的话，洪涛嚷嚷了起来，“这都是什么鬼？怎么还有一年卖一百多辆车的企业？标志雪铁龙不是法国大牌子吗，他们才卖了五千多辆？”
After listening to Luo Jia’s words, Hong Tao yelled, “What the **** is this? Why is there a company that sells more than 100 cars a year? Isn’t Peugeot Citroen a big French brand? They only sold more than 5,000 cars ?”
李默然说，“因为傲慢的法国人被干翻了呗，汽车行业的竞争一直都是这么激烈，现在国内的情况是，车企多如牛毛，真正做大的企业，全都是合资的。”
Li Moran said, “Because the arrogant French were overthrown, the competition in the auto industry has always been so fierce. Now the domestic situation is that there are so many auto companies, and the really big companies are all joint ventures. “
罗佳点了点头，“是啊，我也想扩大产能，但目前这种状况下，我怎么拉他们入局？”
Luo Jia nodded, “Yes, I also want to expand production capacity, but under the current situation, how can I get them into the game?”
“国内最大的三家厂子，分别是上汽大众，上汽通用和一汽大众，我要是把他们拉进来，造出的汽车到底是叫一汽还是叫大众？”
“The three largest factories in China are SAIC-Volkswagen, SAIC-GM and FAW-Volkswagen. If I bring them in, will the cars they make be called FAW or Volkswagen?”
“要知道，霓虹三巨头，丰田年销量八百万，极限产能超过一千两百万，本田年销量五百万，极限产能七百万，日产年销量五百万，极限产能也是七百万。”
“You know, among the neon giants, Toyota has an annual sales volume of 8 million, and its limit production capacity exceeds 12 million; Honda’s annual sales volume is 5 million, its maximum production capacity is 7 million; Also seven million.”
“这还是没算雷克萨斯，英菲尼迪，铃木，马自达这类子公司和小牌子的情况下。”
“This is still the case without counting subsidiaries and small brands such as Lexus, Infiniti, Suzuki, and Mazda.”
“德国情况也差不多，大众加奥迪和斯柯达，每年能卖一千一百万，极限产能一千五百万，连高档厂牌宝马和奔驰，也有四百万的产能。”
“The situation in Germany is similar. Volkswagen plus Audi and Skoda can sell 11 million a year, with a limit production capacity of 15 million. Even the high-end brands BMW and Mercedes-Benz have a production capacity of 4 million.”
“这些对手都是巨头，地球上最牛叉最强的巨头！”
“These opponents are giants, the most powerful giants on earth!”
“回到国内来说，大家都喊着五菱神车五菱神车，但他们的全名叫上汽通用五菱，里面有通用集团百分之四十四的股份，上汽百分之五十点一，而五菱自己的股份，才百分之四点九。”
“Back in China, everyone calls Wuling Shenche Wuling Shenche, but their full name is SAIC-GM-Wuling, which has 44% of the shares of GM and 50% of SAIC. One point, and Wuling’s own shares are only 4.9 percent.”
罗佳是一个擅长做市场调研的人，老话说得好，知己知彼嘛。
Luo Jia is a person who is good at doing market research. As the old saying goes, you know yourself and your enemy.
可当罗佳调研到汽车产业的时候，整个人都傻了。
But when Luo Jia researched the automobile industry, he was completely dumbfounded.
这是什么情况？
What is the situation?
国内车厂和境外巨头，搞成了你中有我，我中有你的局面。
Domestic automakers and overseas giants have created a situation where you have me and you have me.
他简直是在矬子里拔将军，拔出了吉利，长城，比亚迪这三家，规模虽然不太大，但血统还算比较纯正的企业。
He was simply pulling out the generals in the box, pulling out Geely, Great Wall, and BYD. Although the scale is not too large, the pedigree is relatively pure.
事实上国内还有一家，长安，排名第七，年产能一百多万。
In fact, there is another company in China, Changan, which ranks seventh, with an annual production capacity of more than one million.
但长安的大股东是兵装集团，后台太硬，除非他们自己主动，否则罗佳想拉拢他们也拉不动。
But Chang’an’s major shareholder is Bingzhuang Group, and the background is too strong. Unless they take the initiative, Luo Jia will not be able to win them over.
再往下数的话，上汽的自主品牌排名第十四，广汽的自主品牌排名第十五，东风的自主品牌排名第三十九。
If you count down further, SAIC’s own brand ranks fourteenth, GAC’s own brand ranks fifteenth, and Dongfeng’s own brand ranks thirty-ninth.
一汽的自主品牌最有趣，排名第三十八，年产能才十万辆，要知道，那可是堂堂的华夏第一汽车啊，当年创建一汽的那帮老人家，知道如今这情况，会不会气的从坟墓里爬出来？
FAW’s self-owned brand is the most interesting, ranking 38th, with an annual production capacity of only 100,000 vehicles. Won’t crawl out of the grave angrily?
罗佳顿了一顿，认真的说，“不过你们也不用担心，欧阳教授从我们这里离开之后，一直和我保持着联系，他老人家透露说，最近可能会有些改变。”
Luo Jia paused and said seriously, “But you don’t have to worry. Professor Ouyang has kept in touch with me since he left us. His old man revealed that there may be some changes recently.”
……
……
东京，霓虹产业革新机构，简称incj。
Tokyo, Neon Industry Innovation Institute, referred to as incj.
很多国内民众并不知道它的存在，但事实上，霓虹产业革新机构的地位无比重要，必然将在二十一世纪留下深刻的一笔。
Many domestic people do not know its existence, but in fact, the status of neon industry innovation institutions is extremely important, and it is bound to leave a profound mark in the 21st century.
霓虹产业革新机构是干什么的呢？
What does the Neon Industry Innovation Institute do?
简单来说，他们的任务只有一个，力挽狂澜于既倒。
To put it simply, they have only one task, which is to turn the tide.
当索尼，日立，东芝，这些显示面板企业，被华夏和韩国打的即将崩溃之时。
When Sony, Hitachi, and Toshiba, these display panel companies, were beaten by China and South Korea, they were about to collapse.
是产业革新机构站了出来，出资组建霓虹规模最大的显示面板企业，jdi，整合各方力量，重新加入战争。
It was the industrial innovation organization that stood up and invested in the establishment of the largest display panel company in Neon, JDI, integrating forces from all parties, and rejoining the war.
当东芝因为收购北美西屋核电，导致巨额亏损，眼看就要破产，不得不卖出旗下最赚钱的存储芯片业务时候。
When Toshiba suffered a huge loss due to the acquisition of Westinghouse Nuclear Power in North America, and was about to go bankrupt, and had to sell its most profitable memory chip business.
华夏这边，由富士康的母公司鸿海集团出面，组建了一个财团，开出比竞争对手高百分之四十的价格，准备全力以赴，收购东芝存储。
For Huaxia, Foxconn’s parent company, Hon Hai Group, came forward to form a consortium, offering a price 40% higher than its competitors, and prepared to go all out to acquire Toshiba Storage.
如果按照正常的商业逻辑，本应该是谁出价最高卖给谁。
According to normal business logic, it should be sold to whoever bids the highest.
可这时候，又是产业革新委员会站了出来，阻止鸿海收购，也把三星为首的韩国财团挡在门外，以低价，将东芝存储卖给了华尔街。
But at this time, the Industrial Innovation Committee stepped forward again to prevent Hon Hai’s acquisition, and also blocked the Korean consortium headed by Samsung, and sold Toshiba Storage to Wall Street at a low price.
由此便不难理解，这个霓虹产业革新委员会的使命，是救助陷入困境的霓虹企业，同时竭尽全力打击韩国和华夏的竞争对手。
From this, it is not difficult to understand that the mission of this neon industry innovation committee is to rescue the troubled neon companies, and at the same time do everything possible to fight against South Korean and Chinese competitors.
而且他们干的很不错，华夏一直想从霓虹买些高精尖技术，但到目前为止，还没怎么成功过。
And they did a good job. Huaxia has always wanted to buy some high-tech from Neon, but so far, they haven’t had much success.
比较成功的例子，大概要算鸿海收购夏普了吧，但那也并不是霓虹的核心技术。
A more successful example is probably Hon Hai’s acquisition of Sharp, but that is not the core technology of Neon.
再例如海信，他们只从东芝买到了日落西山的电视业务，真正核心技术和业务，霓虹是不会卖给华夏的。
For another example, Hisense, they only bought the TV business from Toshiba, the real core technology and business, Neon will not sell it to Huaxia.
现在，星辰科技这个可怕的敌人，开始试图挑战霓虹的根基，汽车产业了。
Now, the formidable enemy of Star Technology is trying to challenge the foundation of neon, the automobile industry.
虽然目前看来，星辰科技的合作伙伴，只是全球汽车领域的小玩家。
Although it seems that Star Technology’s partners are only small players in the global automotive field.
吉利，长城，比亚迪，三家全部加起来，也才不到三百万辆的产能，而全球汽车年销量，足足有九千万到一亿辆之多。
Geely, Great Wall, and BYD, all three of them together have a production capacity of less than 3 million vehicles, and the annual global car sales are as much as 90 million to 100 million vehicles.
但他们毕竟是星辰科技啊，产业革新机构给予了高度的重视，特意把相关企业召集起来，商量对策。
But they are Xingchen Technology after all, and the industrial innovation organization has attached great importance to it, and specially called relevant companies together to discuss countermeasures.
除了两大电池巨头松下和索尼，还有丰田，本田，日产为首的汽车厂家，更有以霓虹电装为首的汽车零部件企业。
In addition to the two major battery giants Panasonic and Sony, there are also car manufacturers led by Toyota, Honda, and Nissan, as well as auto parts companies led by Neon Denso.
众所周知，汽车是地球上最大的产业，但整个汽车产业，其实又分为两大类，即整车和零部件。
As we all know, automobile is the largest industry on earth, but the entire automobile industry is actually divided into two categories, namely, complete vehicles and parts.
零部件每年的销售额，是整车的一点五倍之多，而霓虹有足足二十六家企业，位列全球汽车零部件百强榜，不仅远远超过我国的八家，同时也超过排名第二的北美，以及排名第三的德国。
The annual sales of parts and components is as much as 1.5 times that of complete vehicles, and Neon has a full 26 companies, ranking among the top 100 auto parts in the world, not only far exceeding the eighth in my country At the same time, it also surpassed North America, which ranked second, and Germany, which ranked third.
在会上，全球排名第一的电池玩家松下，排名第一的汽车企业丰田，和排名第一的汽车零部件企业霓虹电装，都代表各自行业，发表了讲话。
At the meeting, Panasonic, the world’s number one battery player, Toyota, the number one auto company, and Neon Denso, the number one auto parts company, all delivered speeches on behalf of their respective industries.
产业革新机构的社长能见公一，在听完各大巨头的讲话之后，眉头紧锁了起来。
The president of the Industrial Innovation Organization, Nomi Koichi, frowned after listening to the speeches of the major giants.
“难道星辰科技的技术，真就这么难以超越吗？”
“Is the technology of Xingchen Technology really so difficult to surpass?”
“不是技术的问题。”松下总裁长荣周作说，“真正可怕的是平衡，要说电池的话，我们也能做300wh等级的产品，甚至更高的400wh等级产品。”
“It’s not a technical problem.” Panasonic President Changrong Shusaku said, “The really scary thing is the balance. As far as batteries are concerned, we can also make 300wh-level products, or even higher 400wh-level products.”
“但我们完全无法做到同样的价格，华夏的18650电池，出厂价格还不到十元一颗，成本价仅有八元，而我们的产品要贵至少一倍。”
“But we can’t achieve the same price at all. The ex-factory price of Huaxia’s 18650 batteries is less than ten yuan a piece, and the cost price is only eight yuan, while our products are at least twice as expensive.”
听了这话，各大汽车厂家纷纷沉默不语，价格真是个致命的问题啊，一辆电动汽车的最重要成本就是电池，占到一辆车的百分之六十以上，更别提星辰科技还有全球最好的电控技术。
After hearing this, all major car manufacturers were silent. The price is really a fatal issue. The most important cost of an electric car is the battery, which accounts for more than 60% of a car. Not to mention that Star Technology also has the world’s best electronic control technology.
其实何止是霓虹，另外两个主要竞争对手，德国和北美，现在也是一片鸡飞狗跳，星辰科技做出了拥有超级性价比的电动汽车，这带给他们的挑战实在太大了。
In fact, it is more than just Neon. The other two main competitors, Germany and North America, are also in a state of chaos. Xingchen Technology has produced electric vehicles with super cost-effectiveness, which poses too great a challenge for them. .
市场规律早就告诉我们，最成功的产品，其实未必是最好的，而往往是性价比最高，最讨消费者喜欢的。
The laws of the market have long told us that the most successful products are not necessarily the best, but are often the most cost-effective and the most pleasing to consumers.
“我有一种感觉。”长荣周作十分严肃的说，“华夏的情况正在迅速发生改变。”
“I have a feeling.” Evergreen Zhou Zuo said very seriously, “The situation in China is changing rapidly.”
“过去，他们曾经千方百计，购买我们的技术。”
“In the past, they tried everything possible to buy our technology.”
“但是自从星辰科技横空出世以来，他们似乎对我们的技术失去了兴趣，开始更多依靠自主研发的力量。”
“But since the birth of Xingchen Technology, they seem to have lost interest in our technology and began to rely more on independent research and development.”
长荣周作目光冷冷的扫过在场所有人，“趁着我们现在还有能力阻止他们，诸君，请努力吧！”
Evergreen Zhou Zuo glanced coldly at everyone present, “While we still have the ability to stop them, gentlemen, please work hard!”
……
……
有一点长荣周作算是说对了，星辰科技是纯正的研发型企业，所以到任何时候，他们的目标都是围绕研发展开的。
There is one thing that Evergreen Zhou Zuo is right. Star Technology is a pure research and development enterprise, so at any time, their goal is to develop around research and development.
电动汽车发布会之后，罗佳每天忙到爆肝的苦日子又一次开始了。
After the electric car conference, Luo Jia’s hard days of being so busy every day began again.
他是给星辰科技画蓝图的那个人~Soverse.com~而罗佳的蓝图，总是一环扣着一环。
He is the one who draws the blueprint for Xingchen Technology~Soverse.com~ And Luo Jia’s blueprint is always linked together.
就拿软件部来说吧，操作系统成功之后，罗佳下达了开发工业软件的指令，而工业软件的有两个目地，一个是解决国内没有自主工业软件的困境，以后不要再被列强卡脖子。
Take the software department as an example. After the success of the operating system, Luo Jia issued an order to develop industrial software. Industrial software has two purposes. Great powers stuck their necks.
而另外一个目标就厉害了，工业软件只在星辰系统上运行，你想用星辰科技的工业软件，就请先把星辰系统装好，可不是装在手机上哦，而是要装在电脑上！
The other goal is very powerful. Industrial software only runs on the star system. If you want to use the industrial software of star technology, please install the star system first. It is not installed on the mobile phone, but on the On the computer!
也就是说，工业软件是现在的目标，而工业软件的下一步，就要冲着微软干过去了！
In other words, industrial software is the current goal, and the next step of industrial software is to go to Microsoft!
硬件部门也是一样，有了电池和电控，星辰科技顺理成章的迈入了汽车领域，为了满足电动汽车的耗电问题，硬件部门又要开始向能源领域挺进。
The same is true for the hardware department. With batteries and electronic controls, Xingchen Technology has entered the automotive field as a matter of course. In order to meet the power consumption problem of electric vehicles, the hardware department will start to advance into the energy field.
至于霓虹，北美和德国的对手是不是焦头烂额，罗佳完全不在乎。
As for Neon, Luo Jia doesn’t care if the rivals in North America and Germany are struggling.
到任何时候，星辰科技的研发进度，都永不止步。
At any time, the research and development progress of Xingchen Technology will never stop.
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