House Dad’s Literary Life Chapter 813: WeChat (two/four) in the same vein as Weibo

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再次来到加州,跟上次要赶到老丈人家相聚的匆忙行程不一样,这次杨轶的行程就宽松许多,他们提前两天坐飞机过来。杨轶安排先到伯克利,后浪科技公司的米国分部在这里,他作为大老板,来米国,怎么也该过来视察一番,当然,也要见一见被他派来米国并委以重任的毛沛芙。

I came to California again. Unlike the hurried itinerary that I had to rush to my father-in-law’s house last time, Yang Yi’s itinerary was much more relaxed this time. They flew over two days earlier. Yang Yi arranged to go to Berkeley first, and the US branch of Houlang Technology Co., Ltd. is here. As a big boss, he came to the United States, and he should come to the United States for inspection. Mao Peifu.

毛沛芙这几年成长得很快,在国内她已经表现出了独当一面的能力,去年卖掉国内版脸书后,她便被杨轶派来米国组建后浪科技公司的米国分部,并负责运营国外版的脸书(前面有提到过)!

Mao Peifu has grown rapidly in recent years. She has shown the ability to be independent in China. After selling the domestic version of Facebook last year, she was sent to the United States by Yang Yi to set up the US branch of Houlang Technology Company. And is responsible for operating the foreign version of Facebook (mentioned earlier)!

这是一个很艰巨的任务,一切都要从零开始!

This is a daunting task, starting from scratch!

但毛沛芙做得很好,在国内负责人事工作,这给了她丰富的人事方面的经验,米国分部很快组建起来,成员都是在加州当地招聘的,不仅有大量的华裔计算机天才,还有不同肤色的年轻大学生,他们充满着朝气,也对不同族群有着很深的理解,知道如何迎合他们的需求。

But Mao Peifu has done a good job, responsible for personnel work in China, which gives her a wealth of experience in personnel affairs. The US branch was quickly established, and members were recruited locally in California, not only a large number of Chinese computer geniuses, as well as young college students of different colors, are full of vigor and have a deep understanding of different ethnic groups and know how to cater to their needs.

在脸书的运营上,她多管齐下,在米国大学生和年轻的知识分子、白领中间广泛宣传、展开许多活动的社交互动,甚至还用上了杨轶教给她的类似“冰桶挑战”的宣传策略,短短几个月,这个社交网络已经火遍了全米国。

In the operation of Facebook, she took a multi-pronged approach, widely publicized and carried out many social interactions among American college students, young intellectuals and white-collar workers, and even used a similar “ice bucket” taught by Yang Yi to her. Challenge” propaganda strategy, in just a few months, this social network has become popular all over the United States.

这也是为什么之前杨轶视频走红后,很多人在自己脸书上转载和评论!也是为什么之前《潜行追踪》节目中,有猎人们通过脸书来追查那些人的社交网络的画面,当然,杰曼也是通过脸书发照片来反击猎人!

This is also why after Yang Yi’s video became popular before, many people reposted and commented on their Facebook! That’s why in the previous “Sneak Tracking” program, there were pictures of hunters tracking down those people’s social networks through Facebook. Of course, Germaine also used Facebook to send photos to fight back against hunters!

杨轶对于毛沛芙做出的成绩,自然给予了很丰厚的嘉奖,不仅是之前许诺的股权奖励,米国分部的股权,杨轶都分给了毛沛芙很多。

Yang Yi naturally gave Mao Peifu a lot of awards for his achievements. Not only the equity reward promised before, but also the equity of the US branch, Yang Yi gave Mao Peifu a lot of it.

当然,这次杨轶见到毛沛芙,除了视察米国分部,还有另外一个任务要安排给她。

Of course, when Yang Yi met Mao Peifu this time, in addition to inspecting the US branch, she had another task to assign to her.

“现在是移动互联网的时代,智能手机已经几乎取代了功能手机的市场份额,我们需要趁这个市场还没有完全成型之前,抢占人们智能终端的即时通讯端口。”杨轶跟毛沛芙说道,“我指的就是移动版的SNS。”

“Now is the era of the mobile Internet. Smart phones have almost replaced the market share of feature phones. We need to seize the instant communication port of people’s smart terminals before this market is fully formed.” Yang Yi and Mao Peifu Said, “I mean the mobile version of SNS.”

“我们终于要跟SNS打擂台了吗?”毛沛芙不惊反喜地问道。

“Are we finally going to fight with SNS?” Mao Peifu asked not surprised but delighted.

SNS就是这个世界的扣扣,它已经称霸国内的即时通讯软件市场很多年了!在国内的互联网行业,也是巨鳄级别的存在。

SNS is the button of the world, it has dominated the domestic instant messaging software market for many years! In the domestic Internet industry, it is also a giant crocodile-level existence.

才成立了不到三年的后浪科技公司在它面前还只是一个很弱小的绵羊,而就算拿撒哈拉网上商城跟SNS对比,还没有上市的撒哈拉网上商城的身价也很难与已经上市了的SNS相比较!

The Houlang Technology Company, which has only been established for less than three years, is only a very weak sheep in front of it, and even if the Sahara Online Mall is compared with SNS, the value of the Sahara Online Mall, which has not yet been listed, is difficult to compare with the already listed. Compared with the SNS!

要知道,SNS去年花八个亿买了国内版的脸书,使其与SNS相挂钩,但最终还是被今年大红大紫的微播抢去风头,SNS相当于八个亿砸了个水花,但这对他们来说,不疼不痒。

You know, SNS spent 800 million to buy the domestic version of Facebook last year, making it linked to SNS, but it was eventually robbed of the limelight by this year’s popular micro-broadcast. SNS was equivalent to 800 million. It’s a splash, but it doesn’t hurt or itch to them.

前段时间SNS又野心勃勃地想要将后浪整体吞并,只是杨轶没有被他们开出的价码打动而已。

Some time ago, SNS ambitiously wanted to annex Houlang as a whole, but Yang Yi was not impressed by the price they offered.

“没错,我们要和SNS打擂台,不过刚才我说做移动版SNS,我的意思并不是复制SNS的模式来做手机软件,我们要有自己的创新和侧重点。”杨轶说道。

“Yes, we are going to fight with SNS, but I said just now that we are going to be a mobile version of SNS. I don’t mean to copy the SNS model to make mobile software. We must have our own innovation and focus.” Yang Yi said .

“复制SNS,那会被高抄袭的。”毛沛芙莞尔一笑,“我明白,那我们要怎么做?”

“Copy SNS, it will be plagiarized by Gao.” Mao Peifu smiled, “I understand, then what should we do?”

杨轶跟毛沛芙说了起来:“我们这个软件,初期的侧重点是语音聊天功能,跟文字聊天差不多,人们可以通过发语音短信,来传达自己想要表达的信息,当然,你要想发文字也是可以的……”

Yang Yi talked to Mao Peifu: “Our software, the initial focus is on the voice chat function, which is similar to text chat. People can send voice messages to convey the information they want to express. Of course, You can also send text if you want…”

杨轶不太记得初期的这个软件是怎么设计的,他只是将自己记忆中的软件功能,包括那些生动表情包、表情商城,都一股脑地告诉毛沛芙,甚至还通过画图将它的界面画了出来,方便毛沛芙安排人去设计。

Yang Yi doesn’t really remember how the software was designed in the early days. He just told Mao Peifu about the functions of the software in his memory, including those vivid emoji packs and emoji mall, and even made it through drawings. The interface is drawn, which is convenient for Mao Peifu to arrange for someone to design it.

“你这个软件是主打的是私人圈子的交流,相比微播和SNS来说,它更加注重个人的**吧?”毛沛芙听杨轶说道朋友圈的一些功能和限制之后,顿时领悟到了它不一样的地方。

“Your software is mainly for communication in private circles. Compared with Weibo and SNS, it pays more attention to personal sex, right?” Mao Peifu listened to Yang Yi talking about some functions and limitations of Moments , and suddenly realized that it is different.

“没错,更注重的是个人朋友圈的交流,所以它需要手机号码进行注册。”杨轶说道,“另外,我希望这个软件能够尽快推出,并且,为了迎合明年即将到来的新年,我们在里面还会加入红包的功能……”

“That’s right, it’s more focused on the communication of personal circle of friends, so it requires a mobile phone number for registration.” Yang Yi said, “In addition, I hope this software can be launched as soon as possible, and in order to cater for the upcoming New Year next year. , we will also add the function of red envelopes…”

杨轶已经想好了多方面的宣传,不仅仅是年底的撒哈拉双十一购物节的红包攻势、春节的新型红包概念、春晚的广告,他还计划让中星制作的人,在第二季的极限挑战中加入大量这个软件的广告植入!

Yang Yi has already thought about various aspects of publicity, not only the red envelope offensive of the Saharan Double Eleven shopping festival at the end of the year, the new red envelope concept for the Spring Festival, and the advertisement of the Spring Festival Gala, he also plans to let the people produced by Zhongxing, in the A large number of advertisement placements of this software have been added to the extreme challenge of the second season!

毛沛芙认真地做了记录,她疑惑地问道:“这个软件您都有全盘的想法了,为什么要在米国分部做出来?国内的人也完全有这个技术制作啊!”

Mao Peifu took the record seriously, and she asked suspiciously: “You already have a comprehensive idea of ​​this software, why did you make it in the US branch? People in China also have this technology to make it!”

“我们要绕开SNS的耳目……”杨轶说道。

“We have to bypass the eyes and ears of SNS…” Yang Yi said.

现在虽然后浪科技公司还比不上SNS,可是SNS同样不敢小瞧拥有着微播的后浪科技公司,兼并后浪失败之后,SNS对后浪的监视力度是日益上涨,杨轶都不知道公司内部是否有人被SNS收买。

Although Houlang Technology is still not as good as SNS, SNS also dare not underestimate Houlang Technology, which owns micro-broadcasting. After the merger of Houlang failed, SNS’s monitoring of Houlang is increasing day by day. Yang Yi doesn’t even know about the company. Whether someone inside was bought by SNS.

但商业间谍这种经典招数肯定存在,说不定,他们研发部门就不小心招聘了SNS故意派来的技术人员~IndoMTL.com~杨轶想要和SNS打擂台,这个计划必须秘密进行,如果让SNS得到风声,他们早早布置移动即时通讯软件,提前做好狙击的准备,以后浪公司的实力和在即时通讯行业的经验,就比较难以在它们注视下抢占太多市场份额。

But the classic trick of commercial espionage definitely exists. Maybe, their R&D department accidentally recruited technical personnel sent by SNS on purpose~IndoMTL.com~Yang Yi wants to fight with SNS, this plan must be carried out secretly, If SNS gets the wind, they deploy mobile instant messaging software early and prepare for sniping in advance. Later, with the strength of the company and the experience in the instant messaging industry, it will be more difficult for them to seize too much market share under their watch.

所以这个项目要安排在国外执行!

So this project is scheduled to be executed abroad!

“我明白了!”毛沛芙点了点头。

“I understand!” Mao Peifu nodded.

“这个项目做出来,你回国负责它的全部工作吧!”杨轶对毛沛芙也委以重任,“这也是你期待的,和SNS的正面对决。”

“When this project is made, go back to China and take charge of all its work!” Yang Yi also entrusted Mao Peifu with a heavy responsibility, “This is also what you are looking forward to, a head-to-head confrontation with SNS.”

毛沛芙燃起了斗志,她兴奋地看着杨轶:“老板,那我们这个项目叫什么名字?微语?微信?还是微音?”

Mao Peifu ignited her fighting spirit. She looked at Yang Yi excitedly: “Boss, what’s the name of our project? Weiyu? WeChat? Or Weiyin?”

毛沛芙只是按照微播的命名模式瞎猜的,杨轶都没想到她随口一说都能说对。

Mao Peifu just guessed according to the naming pattern of Weibo, Yang Yi didn’t expect that she would be right when she said it casually.

“就叫微信吧!和微播一脉相承。”杨轶笑道,“英文名字叫Wechat,别忘了,我们国外的市场也要占下来。”

“Let’s call it WeChat! It’s in the same vein as Weibo.” Yang Yi smiled, “The English name is Wechat, don’t forget, we have to occupy the foreign market as well.”

       

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